Setline Digital

Stop stressing over an empty schedule.

We build and run your website, Google Ads and call tracking. You answer the phone and quote the job.

Contractor marketing for finish trades Knoxville, TN · Nationwide
Epoxy & garage floors·Flooring·Painting

5 or more tracked leads in your first month with ads live — or your money back.

The systemA website and Google Ads, built and run for you.
The guarantee5 or more tracked leads in your first month with ads live — or your money back.
The trackingEvery call tracked. Every lead texted to your phone.
Client #1 — our founder's own company

18 tracked leads

Jul 18 – Aug 31, 2026 · Lakebound Marine · Google Ads data, pulled Sep 6, 2026

Cumulative tracked leads by day, Jul 18 to Aug 31, 2026: 18 total; guarantee floor of 5 reached on day 5; 10 by day 30.

Work booked in the first 45 days from the site and ads: $10,400

Ad spend over the same 45 days: $1,021

Spend: Google Ads · Booked work: Lakebound's job log
Is this right for me? Five questions · phone optional · Source →
Whose numbers these are

Our founder built the site and ads for his own marine flooring company first. It worked, so now he builds it for other contractors — the same lead system →. Your market and season will differ. See the live site →

Boat deck before a marine flooring install by Lakebound Marine Finished GatorStep marine flooring install by Lakebound Marine

Both shots are his company's jobs. A stranger believes a finished floor before they believe a promise.

Five-question diagnostic

Where's the work going?

Five questions about your site, your ads and last month's calls, then your email — and within one business day we'll tell you what's costing you jobs, and whether we'd do better.

Answer from memory — rough numbers are fine.

Phone's optional. You'll hear back by email within one business day.

Setline builds and runs lead generation systems for local contractors — the system you just saw: a website and Google Ads, with call tracking and instant lead texts working as one — for epoxy, flooring and painting contractors anywhere in the US, based in Knoxville, Tennessee. Five questions above tell you whether it fits.

The process

Build, launch, ring, report.

01

We build

Website, tracking numbers, forms, and the lead-notification system.

02

Ads go live

Budget set by you, billed to your card, paid straight to Google — never marked up.

03

Your phone starts ringing

Every call and form tracked, every lead texted to you instantly.

04

You see the numbers

A monthly report showing tracked calls and booked estimates — the only two numbers that matter.

We make the phone ring. You run the jobs.

One system — everything from a homeowner's search to a booked estimate. A one-time launch fee and a flat monthly fee, month-to-month, quoted in writing before you sign. Ad spend is separate — your card, straight to Google, never marked up.

a. A website that sells your work
b. Google Ads managed for you
c. Call and form tracking
d. Instant lead texts
e. A monthly report in plain numbers
f. You own everything — website, domain, ad account, tracking number, and the leads. All of it goes with you if you ever leave.
Our guarantee

5 or more tracked leads in your first month — or your money back.

A lead is a tracked call or quote form from your campaigns — you see every one yourself. Month one starts the day your ads go live. If we miss, you get back every dollar you've paid Setline — launch fee and monthly fee. Ad spend is billed by Google to your card and never touches us. In writing, before you sign.

Our specialty

Built for finish trades — the ones where the photo sells the job.

Epoxy & garage floors

Flake, metallic, commercial-grade coatings. Finished floors that photograph like ads all by themselves.
What we build for epoxy and garage-floor contractors →

Flooring

Hardwood, tile, and LVP. A sanded-and-refinished before/after is one of the best sales photos in any trade.
Where flooring leads actually come from →

Painting

Interior repaints, exteriors, cabinet refinishing. Homeowners hire the transformation, not a paragraph.
What we build for painting contractors →

Straight answers.

What's the guarantee, exactly?+

5 or more tracked leads — calls or quote forms from your campaigns — in your first month with ads live, or you get back every dollar you've paid Setline. Ad spend is billed by Google to your card and never touches us. You get it in writing before you sign.

Do you handle my ad money?+

Never. Your card, your Google Ads account, paid directly to Google. We manage the campaigns; you can see every dollar at the source.

Who owns the website and the ad account if I cancel?+

You do — 100%. The website, the domain, the Google Ads account, the tracking number, and every lead in them are yours from day one, in your name. If you ever leave, all of it transfers with you and nothing gets switched off or held. Month-to-month, no long contract, and it's in writing before you sign.

Is there a contract?+

No long contract — month-to-month, and it's in writing before you sign.

How fast will I see leads?+

Search ads can start producing calls soon after going live — speed depends on your market and budget. Nobody can forecast your exact numbers from a webpage, so instead we put a floor under them: 5 or more tracked leads in your first month with ads live, or your money back. Real numbers for your market on the call.

How much does it cost?+

A one-time launch fee, then a flat monthly fee — month-to-month, quoted in writing before you sign anything. Ad spend is separate and stays on your card, paid straight to Google with no markup. We'll walk through the numbers on the call.

Next step

When the phone stops ringing, do you know why?

Already know you want in? Book the call and bring your current website and last month's lead count. We'll tell you straight whether we can beat it — and if we can't, we'll say that too.

Prefer to talk now? Call (865) 606-8545

Not sure yet? Take the five-question check ↑

Can't talk right now? Send us the details

We'll get back to you by email within one business day.

Our guarantee: 5 or more tracked leads in your first month with ads live — or your money back.

Book a 15-minute call